Management of increasing plum competitiveness through fertilizer application

Abstract

The applied analysis utilizes information regarding the structure and operations of the enterprise, agricultural land area, production output, fertilizer consumption, production costs, and the economic results associated with the analyzed scenarios. The practical value of the research lies in the possibility of using the results of the comparative analysis in the enterprise’s decision-making process, particularly for selecting fertilization schemes, optimizing production costs, and improving economic efficiency indicators. The approach used can also serve as an analytical model for other horticultural operations seeking to base their technological decisions on economic grounds.